Introduction
- Analyse the business landscape in China and state how to capitalize it for business expansion.
- Establish networks and gain valuable insights from experienced entrepreneurs and business owners/senior executives in China.
- Gain an in-depth understanding and appreciation of the business culture in China.
- Describe the importance of being future-ready and able to apply the knowledge.
- Describe how data and information can be used effectively
Course Availability
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Date(s): 17 to 27 Nov 2026
Venue: Nanyang Technological University
Registration Closing Date: 14 Sep 2026
China's vast consumer market presents expansion prospects to Singapore businesses. This course aims to delve into the dynamic landscape of innovation in China, focusing on strategies that drive sustainable business growth. China has emerged as a global powerhouse in innovation, and this course provides an in-depth exploration of the key factors contributing to its success.
Learners will acquire knowledge and skills in networking and business expansion in China. They will cultivate a proactive mindset and readiness for China's evolving business landscape. Through seminars, meeting with senior executives, and visits to leading companies, learners will gain firsthand insights into China’s innovation frontier.
Learners will acquire knowledge and skills in networking and business expansion in China. They will cultivate a proactive mindset and readiness for China's evolving business landscape. Through seminars, meeting with senior executives, and visits to leading companies, learners will gain firsthand insights into China’s innovation frontier.
This programme is suitable for Directors, Business leaders and Senior Executives from Small and Medium-sized Enterprise (SME) and Transformation Offices who are keen to learn innovative strategies for sustainable business growth and also to establish business network in China.
Yan Li
Dr YAN Li is currently Senior Lecturer in Nanyang Business School (NBS) at Nanyang Technological University (NTU). Prior to this position, he took the dual appointment as Professor of Practice in Strategic Management, and Director of Executive Education & International MBA in International Business School Suzhou (IBSS) at Xi'an Jiaotong Liverpool University (XJTLU). He was Senior Lecturer of Strategic Management at Lee Kong Chian School of Business (LKCSB) and Program Director, in Executive Development (ExD) at Singapore Management University (SMU). He also worked in Shanghai Advanced Institute of Finance (SAIF) at Shanghai Jiaotong University (SJTU), taking the responsibility of Director of Executive Education, China Europe International Business School (CEIBS), and École des Hautes Études Commerciales (HEC, Montréal), Canada.
Dr. YAN’s research areas include: international business, strategic management, business model design and innovation (blockchain & cryptocurrency, financial inclusion & social impact investment), radical and unexpected organisational changes, complexity and emotional management in times of crisis from an institutional perspective with qualitative and historical approaches; and more precisely, research topics are: local-global dynamics, business model innovation (blockchain and FinTech business model design), micro-institution’s impact on public sector organizations, planned and unexpected radical organizational changes, strategy process and role of emotion management in situation of crises, collective emotion and social behaviour.
Besides his research, Li YAN has been taking leading roles in strategy formulation and implementation consulting projects and designing corporate programmes tailor-made for global and Asia-Pacific headquarters. MNC clients include Danieli, Sodexo, Bunge, Samsung, BD, IBM, Merck, EY, Jaguar Land Rover, Nestlé, RGE, Towers Watson, Omnicom, L’Oréal, AB-InBev, Nitto Denko, Petrobras, Shanghai GM, and CreditEase, Noah Wealth Management, and Newbanker. Government and SOE clients include IE Singapore, CRRC, AVIC, CBC, Hydro-Quebec, SASAC China, East China Pharma, Shanghai Municipality Government, China Tabaco, China Datang International, China State Grid, Huaneng International, China Power Investment, China Three Gorges, CCCC and CFFE.
