Final-Year Project
Final-Year Project (FYP) provides you with the opportunity to showcase the abilities and talents you have acquired during your time at WKWSCI. Since its inception, one of the goals of the Wee Kim Wee Final-Year Project is for students to complete a project that reaches a wider audience than the school. Wee Kim Wee students do campaigns for clients that reach broad audiences. They produce videos that are shown at international festivals and win international competitions. They produce impactful journalism that is published in mainstream media. Our students have a remarkable record of completing research projects that are presented at international conferences and published in international, peer-reviewed academic journals.
- Each student must complete at least 91 AUs
- Additional pre-requisites vary by project type
- The requirement for pre-requisites will be strictly enforced
- You only need to pass the course to fulfil a pre-requisite. Neither the course type nor the grade matters, so it can be taken as an MPE or a BDE, or on exchange.
Students who have not taken all pre-requisites for their project type when the project begins will need to inform the WKWSCI Undergraduate Office of their plans to take the pre-requisites as co-requisites in Year 4 Semester 1 , except for some courses that must be completed before the start of Year 4 Semester 1. Each request will be reviewed on a case-by-case basis.
| Activity | Deadline |
Submission of Group Members and Project
| March 2026 |
FYP Briefing
| 7 July 2026, 11 am |
Confirmation of Supervisor
IRB Briefing
Registration of FYP, CS4040 (Semester 1)
| 27 August 2026, 6 pm to 7 pm |
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Processing of FYP Grants
| October 2026 |
| Activity | Deadline |
| January 2027 |
Confirmation of Project Type, Title and Description
| February 2027 |
FYP Submission
| Tuesday - Thursday 23 to 25 March 2027, 4 pm sharp |
Oral Presentation Schedule
| April 2027 |
| Oral Presentation Day | Tuesday 20 April 2027 |
Campaign Projects
Refer to the following document for the essential information:
Each group must consist of four students. All students must take one relevant course from each group:
| Course Title | ||
| Writing | CS2101 | Public Relations Writing |
| CS4029 | Advertising Creativity & Copywriting | |
| Campaign | CS4032 | Communication Campaigns (Pre-requisite: CS2058 Integrated Marketing Communication) |
| CS4131 | Risk Communication | |
| CS4150 | Health Communication (Pre-requisite: CS2008 Fundamentals of Research) | |
| CS4311 | Promoting Sustainability | |
| Research Methods | CS2405 | Data Mining (Pre-requisite: CS2400 Foundations of Information Analytics) |
| CS4037 | Audience Research Methods (Pre-requisite: CS2008 Fundamentals of Research) | |
| CS4042 | Advanced Research Methods (Pre-requisite: CS2008 Fundamentals of Research) | |
| CS4075 | Selected Topics in PR: Evaluating and Producing Campaign Results (Pre-requisite: CS2008 Fundamentals of Research) | |
| CS4264 | Introduction to Network Analysis (Pre-requisite: CS2008 Fundamentals of Research) |
Journalism Projects
Refer to the following document for the essential information:
Each group may have between two and four students for Feature Writing and Illustrated Features, and two students for Photojournalism projects. All students must complete the following courses:
| Course Title | ||
| Compulsory Courses | CS2021 | News Reporting and Writing (Pre-requisite: CS0204 Basic Media Writing) |
| CS2044 | Photojournalism (Pre-requisite: CS2021 News Reporting and Writing) | |
| At least one of the following courses | CS2022 | Multimedia Writing in Chinese |
| CS2023 | Print and Digital Publication (Pre-requisite: CS0204 Basic Media Writing) | |
| CS2029 | Broadcast Journalism: Concepts & Applications (Pre-requisite: CS2025 Image & Sound Production) | |
| CS2045 | Online Journalism (Pre-requisite: CS0204 Basic Media Writing) | |
| CS4011 | News Copy Editing (Pre-requisite: CS2021 News Reporting and Writing) | |
| CS4018 | Specialised Journalism: Business and Economics (Pre-requisite: CS2021 News Reporting and Writing) | |
| CS4020 | Feature Writing (Pre-requisite: CS0204 Basic Media Writing) | |
| CS4043 | Specialised Journalism: Science & Health (Pre-requisite: CS2021 News Reporting and Writing) | |
| CS4540 | Tech & Startup Reporting Lab (Pre-requisite: CS2021 News Reporting and Writing) | |
| CS4023 | Advanced Photojournalism (Pre-requisite: CS2044 Photojournalism) |
Research Projects
Refer to the following document for the essential information:
Each group may have between two and four students. Individual (solo) projects are not permitted. All students are to complete the following courses:
| Course Title | ||
| Compulsory Course | CS2008 | Fundamentals of Research |
| At least one of the following courses | CS2405 | Data Mining (Pre-requisite: CS2400 Foundations of Information Analytics) |
| CS4037 | Audience Research Methods (Pre-requisite: CS2008 Fundamentals of Research) | |
| CS4042 | Advanced Research Methods (Pre-requisite: CS2008 Fundamentals of Research) | |
| CS4264 | Introduction to Network Analysis (Pre-requisite: CS2008 Fundamentals of Research) |
Applied Communication Research (ACR) Projects
Refer to the following document for the essential information:
Each group must consist of four students. All students must take one relevant course from each group:
| Course Title | ||
| Writing | CS2101 | Public Relations Writing |
| CS4029 | Advertising Creativity & Copywriting | |
| Campaign | CS4032 | Communication Campaigns (Pre-requisite: CS2058 Integrated Marketing Communication) |
| CS4131 | Risk Communication | |
| CS4150 | Health Communication (Pre-requisite: CS2008 Fundamentals of Research) | |
| CS4311 | Promoting Sustainability | |
| Research Methods | CS2405 | Data Mining (Pre-requisite: CS2400 Foundations of Information Analytics) |
| CS4037 | Audience Research Methods (Pre-requisite: CS2008 Fundamentals of Research) | |
| CS4042 | Advanced Research Methods (Pre-requisite: CS2008 Fundamentals of Research) | |
| CS4075 | Selected Topics in PR: Evaluating and Producing Campaign Results (Pre-requisite: CS2008 Fundamentals of Research) | |
| CS4264 | Introduction to Network Analysis (Pre-requisite: CS2008 Fundamentals of Research) |
Video Projects
Refer to the following document for the essential information:
Each group must consist of four students. All students are to complete at least two of the following courses:
| Course Title | ||
| At least two of the following courses | CS2025 | Image & Sound Production |
| CS2027 | Genre and Narrative Strategies | |
| CS2029 | Broadcast Journalism: Concepts and Applications (Pre-requisite: CS2025 Image & Sound Production) | |
| CS2030 | Audio in Media | |
| CS4024 | Writing for Cinema and TV | |
| CS4026 | Documentary Production: Concepts and Applications* (Pre-requisite: CS2025 Image & Sound Production) | |
| CS4027 | Narrative Film and TV: Concepts and Applications** (Pre-requisite: CS2025 Image & Sound Production) |
*Recommended for documentary projects
**Recommended for drama projects
Each group must consist of four students.
All students in the group must complete one lower-level and one upper-level course in the project area from the approved list.
Lower-level Course (Choose One): | CS2031 Creative Strategies |
| CS2058 Integrated Marketing Communication | |
| CS2101 Public Relations Writing | |
| CS2102 Introduction To Advertising, Society, & Consumer Analytics | |
| CS2103 Public Relations and Communication Management | |
| Upper-level Course (Choose One): | CS4029 Advertising Creativity & Copywriting |
| CS4030 Crisis Management | |
| CS4031 Media Planning & Strategies | |
| CS4032 Communication Campaigns | |
| CS4034 Brand Management | |
| CS4066 Issues in Public Relations | |
| CS4070 Issues in Advertising | |
| CS4075 Selected Topics in PR: Evaluating & Producing Campaign Result | |
| CS4131 Risk Communication | |
| CS4150 Health Communication | |
| CS4262 Branded Content Marketing for Social Media Campaigns | |
| CS4311 Promoting Sustainability |
Each group may have between two and four students for Feature Writing and Illustrated Features, and two students for Photojournalism projects.
All students in the group must complete one lower-level and one upper-level course in the project area from the approved list.
| Lower-level Course (Choose One): | CS2021 News Reporting & Writing |
| CS2022 Multimedia Writing in Chinese | |
| CS2023 Print and Digital Publications | |
| CS2044 Photojournalism | |
| CS2045 Online Journalism | |
| CS2071/CS2171 News Practicum | |
| Upper-level Course (Choose One): | CS4011 News Copy Editing |
| CS4018 Specialised Journalism: Business & Economics | |
| CS4020 Feature Writing | |
| CS4023 Advanced Photojournalism | |
| CS4043 Specialised Journalism: Science & Health Reporting | |
| CS4090 Going Overseas for Advanced Reporting | |
| CS4091/CS4191 News Practicum | |
| CS4320 Immersive Journalism | |
| CS4328 Brand Journalism |
Each group may have between two and four students. Individual (solo) projects are not permitted.
These prerequisites apply to Research and Applied Communication Research (ACR) Projects.
All students in the group must complete one lower-level and one upper-level course in the project area from the approved list.
| Lower-level Course (Choose One): | CS2008 Fundamentals of Research |
| CS2401 Information Analytics: Tools, Techniques & Technologies | |
| CS2403 Telling Stories with Data | |
| CS2404 Information Representation & Organization | |
| CS2405 Data Mining | |
| Upper-level Course (Choose One): | CS4022 Social Media Mining |
| CS4037 Audience Research Methods | |
| CS4042 Advanced Research Methods | |
| CS4050 Bayesian Data Analysis & its Applications | |
| CS4075 Selected Topics in PR: Evaluating & Producing Campaign Results | |
| CS4264 Introduction to Network Analysis | |
| CS4313 Programming in Python |
Each group must consist of four students.
All students in the group must complete one lower-level and one upper-level course in the project area from the approved list.
| Lower-level Course (Choose One): | CS2025 Image & Sound Production |
| CS2026 Media Presentation & Performance | |
| CS2027 Genre & Narrative Strategies | |
| CS2028 Production Management for TV & Cinema | |
| CS2030 Audio in Media | |
| Upper-level Course (Choose One): | CS4024 Writing for Cinema & TV |
| CS4026 Documentary Production: Concepts & Applications | |
| CS4027 Narrative Film &TV: Concepts & Applications | |
| CS4053 Popular Cinema | |
| CS4054 Asian Cinema | |
| CS4079 Issues in Cinema Studies: Cinema & Social Currents | |
| CS4093 Overseas Film Festival | |
| CS4097 Overseas Digital Documentary (Odyssee) | |
| CS4195 The Future of Cinema | |
| CS4197 War and Cinema | |
| CS4198 Popular Animation in a Global Context | |
| CS4260 Film Festivals: History & Theory | |
| CS4265 Global Film Cultures: Holly and the West | |
| CS4266 Non-Western Cinema | |
| CS4270 Cinema and Nation | |
| CS4272 Filmmaking for the Commercial World | |
| CS4312 Women in Film & TV Industries | |
| CS4317 Performative Documentary |