The Marketing Division at Nanyang Business School offers courses at the undergraduate, post-graduate and PhD levels.
At the undergraduate level, the division offers core courses such as Market Behaviour, Market Intelligence, Strategic Brand Management, Market Relationships, and cutting-edge electives such as Consumer Neuroscience, Market Analytics, Digital Marketing, and Innovation Marketing.
At the post-graduate level, the division offers the Marketing Management track in the Nanyang MBA programme and the Master of Science in Marketing Science.
The division also offers PhD in marketing and our doctoral students have gone on to enjoy successful academic careers around the world.
Bachelor of Business – Marketing Specialisation
Our Marketing specialisation programme at Nanyang Business School prepares our graduates for a digital-first world that is unfettered by borders.