Published on 10 May 2019

​Closing the talent gap in creative: a shared responsibility between agencies and schools

The Drum, 10 May

As the industry is constantly changing at speed, creative agencies that form collaborative partnerships with schools will enable future creatives to learn by doing and being a part of the process. This will go a long way in closing the talent gap in the industry, according to the creative leaders. Wong Pei Wen, a lecturer at the Wee Kim Wee School of Communication and Information at NTU, notes that if universities have to prepare students for jobs of the future, their curriculum will need to adapt to significant shifts in technologies, platforms and new media trends to address the talent gap.