Data and Information Sources in Analytics

Course Provider

Centre for Professional and Continuing Education (PaCE@NTU)


Continuing Education and Training Certificate


Data analysis and analytics is important to businesses today and in the future. Making good business and organizational decisions will require good data analysis and at the heart of good data analysis is good quality data and information. It is thus necessary for businesses and organizations to have access to quality data and information in order to make good and informed decisions.

Course Availability

  • Date(s): 17 to 18 Oct 2023

    Time: 9:00AM to 6:00PM

    Venue: NTU@one-north campus, Executive Centre (Buona Vista)

    Registration Closing Date: 03 Oct 2023

The aim of this course is to introduce participants to techniques and methods of identifying and understanding data and information in order to identify best sources for data collection and analysis. 

Upon completion of the course, participants will be better equipped to support their choice(s) of data and information sources for their organization’s data analysis and analytics initiative.

Day 1 will focus on the fundamental nature and characteristics of data and information that makes it useful and valuable for its intended purpose.  We will look at the data and information ecosystem and through an understanding how data and information is created, consumed and distributed; and the underlying technologies and roles of the various supporting infrastructure and actors in a market that today is worth more than $750 billion.

Day 2 will focus on the impact of changing trends on the various sources of data and information.  Changes and trends like Industry 4.0, operating in the digital age, the growth of public and open sourced data and information, etc.  We will explore the need for businesses that are seeking quality data and information, to continually assess their current sources of intelligence, and to look for new sources.  We will look at the impact on surface web and deep web data and information sources; the use of open source intelligence (OSINT) in business; the impact on Web Intelligence (WEBINT), Human Intelligence (HUMINT), and other sources of intelligence.

• Introduction to data and information, with the focus on its nature and characteristics.  A discussion on the data and information ecosystem today
• Discussion around the technology that is supporting and driving the creation, consumption and dissemination of data and information today
• A deeper dive into the world of Big Data and what it means for organizations; in particular, how to acquire and manage it
• The need for good quality data and information, and its impact on the organization.  Creating a “sensing” organization and the value of collective intelligence

This course will be useful for anyone who needs to crunch data and information for valuable insights would want to take this course to increase and deepen their knowledge of data and information.

Standard Course Fee: S$1,296.00

SSG Funding Support

 Course fee

Course fee payable after SSG funding, if eligible under various schemes


BEFORE funding & GST

AFTER funding & 7% GST

AFTER funding & 8% GST

Singapore Citizens (SCs) and Permanent Residents (PRs) (Up to 70% funding)




Enhanced Training Support for SMEs (ETSS)



SCs aged ≥ 40 years old
SkillsFuture Mid-career Enhanced Subsidy (MCES)
(Up to 90% funding)

• NTU/NIE alumni may utilise their $1,600 Alumni Course Credits. Click here for more information.

Note: Course fee payment made before 1 Jan 2023 will be subject to GST at 7%, and payment made on or after 1 Jan 2023 will be subject to GST at 8%.        

Read more about funding
Francis Tay

Francis Tay

Lecturer, NTU WKWSCI
Founder & CEO, NextGen Ventures Pte Ltd
Director, Singapura Management Pte Ltd

Francis is currently a lecturer at Nanyang Technological University (NTU) Wee Kim Wee School for Communications and Information (WKWSCI), teaching Business Intelligence and Information Entrepreneurship in the Master of Knowledge Management course.  His courses are also taken up by students reading for their Master of Information Systems, Master of Information Studies and Master of Mass Communications.  He has also taught Organizational Leadership and Information Sources and Services in the Master of Information Studies course.  He has been teaching at NTU for more than 10 years.

Francis has authored three books “Latent Factors”, “Turning Good Ideas into Great Businesses” and “Picking Winners”.  The first two books focus on business advantages and financial models and the third book is on market intelligence and building up market and sector models for benchmarking analysis.  His market intelligence and benchmarking portal – - was developed as a real-time update for “Picking Winners”.

He is concurrently a Director at Singapura Management Pte Ltd, a corporate services company providing bookkeeping, tax and other services to local and foreign SMEs.  He founded NextGen Ventures Pte Ltd, an equity investment company that focuses on technology and Internet-related businesses.  He has held senior positions in government and government-linked organizations.

Francis obtained his Honours degree from NUS, majoring in Economics and Computer Science & Applications, and his Master of Science in Management (Sloan Fellowship) from the London Business School in the UK.  Francis served 5 years on the National Youth Council’s Singapore Youth Awards (SYA) Entrepreneurship committee and has provided mentorship to companies and others under various business programmes at universities and start-up accelerators.