MSc Marketing Science (Full-Time)
About
The fast pace of digital disruption is transforming how marketing functions. Marketing technology not only automates and streamlines decisions, but also provides new means to reach and engage with target audiences. In light of the resulting challenges and opportunities, the MSc in Marketing Science (MMS) programme at Nanyang Business School will prepare you to join the next generation of leaders in the marketing world.
MMS is a one-year, full-time programme that is designed to develop comprehensive marketing expertise with the latest thinking, techniques, and tools. Our curriculum delivers the fundamental knowledge of marketing and consumer insights together with
the latest knowledge on marketing technology to empower you to lead marketing campaigns in this digital era.
NBS Postgraduate Fair 2026
The rise of artificial intelligence (AI) has fundamentally changed how the world moves. However, the intangibles of human intelligence remain a fundamental need at the core of any successful enterprise. At Nanyang Business School, we enable the business professionals of today and tomorrow to be AI-empowered leaders as we enter the next era of business.
Typical Class Profile
Average Age:
23
International Students:
90%+
Class Size:
110
Top 3 Undergraduate Majors:
- Business
- Humanities / Social Sciences
- Communications / Journalism
- One-year programme
- Full-time
- A good Bachelor’s degree in any discipline
- GMAT/GRE is optional
- TOEFL score ≥ 100 iBT or IELTS score ≥ 6.5, if English is not the medium of instruction at the undergraduate level
- Work experience is not required
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