Maximising Business Value Through Understanding Digital Transformation

Course Provider

Centre for Professional and Continuing Education (PaCE@NTU)


Continuing Education and Training Certificate


This course is targeted at business owners looking to stay relevant in the digital economy. The focus is on how digitalization can help manufacturers and service providers create new value-add services and generate revenue streams.

This course introduces the concepts of eco-systems & platforms and technologies like AI, IOT, blockchain & cloud computing and how these can play a role in creating new value-add services for businesses.

The learning is further enhanced through group work and presentation where participants are expected to bring real world examples of digitalization challenges to class.

Course Availability

  • Date(s): 24 Nov 2022

    Time: 9:00AM - 5:00PM

    Venue: Virtual (Online)

    Registration Closing Date: 11 Nov 2022

  1. Understand what digital transformation is.
  2. Examples of business model innovations.
  3. Understand the roles of eco-systems & platforms and how technologies like Internet of Things (IOT), Cloud Computing, Artificial Intelligence (AI) and Data Analytics can help create new value-add services.
  4. Provide a framework for organizations to maximize their business value.
  5. Group work on item (iv) above to underpin learnings.

Here are what the participants will learn:

  • Introduction to digital transformation.
  • Key considerations in developing a successful digital strategy.
  • Understand the roles of eco-systems & platforms and technologies like Internet of Things (IoT), Cloud Computing, Artificial Intelligence (AI) and Data Analytics in Service Digitalization.
  • Introduction to the digital service value framework.
  • Group work & presentation.

Business Owners looking to maximize business value and open to anyone who wants to stay relevant in the digital economy through understand of Digital Transformation.

    Standard Course Fee: S$749.00

    Course fee payable after SSG funding, if eligible under various schemes

    Cat-A SSG Funded Courses


    Enhanced Training Support for SMEs (ETSS) 


    Mid-Career Enhanced Subsidy (MCES)



    • All fees stated are inclusive of 7% GST
    • NTU/NIE alumni may utilise their $1,600 Alumni Course Credits. Click here for more information. 
    Read more about funding
    Mr John Loke

    Mr John Loke

    John Loke has over 30 years of experience in the Access Solution, Banking Self-Service and Consumer Electronics industries. His experience includes Product Development, Innovation Management, Project Management and Digital Service Delivery.

    He holds a Master of Business Administration (MBA) and Master of Science (Industrial Engineering) from the National University of Singapore. He also holds an engineering degree with Honors in Electro-Mechanical Engineering.
    His was the Head of Product Development, AS APAC and is also responsible for Digital Service Delivery for dormakaba (Swiss-German MNC) in Access Solutions. His previous work R&D experience in various European & American MNCs as Wincor-Nixdorf, Philips, Honeywell and Motorola.