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Introduction
Psychology plays an important role in everyday design. It is the key to creating products and services that satisfy users’ needs and enhance their experiences. This course will teach core psychological concepts related to human performance and user experience, and techniques for conducting user-centered design.
The course is part of:
- Graduate Certificate in Social Sciences
- FlexiMasters in Social Sciences
Course Availability
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Date(s): 26 May 2024 to 02 Jun 2024
Time: 09:00am - 04.30pm (26 May & 2 June 2024)
Venue: NTU Yunnan Campus
Registration Closing Date: 28 Apr 2024
After this course, students should be able to:
1) Describe basic psychological theories that can be applied to everyday design.
2) Use psychological principles to explain why certain everyday design solutions work or do not work.
3) Apply methods such as task analysis and usability study to identify and solve problems in everyday design.
- Fundamental Concepts in the Psychology of Everyday Design This lecture will cover core psychological concepts and theories related to human-centered design, including attention, perception, learning, and memory.
- User-centered Design I: Theory and Principles This lecture will introduce design thinking, a problem-solving methodology that aims to generate innovative solutions to address human needs. It will cover key principles in design thinking.
- User-centered Design II: Methods and Analysis This lecture will cover methods in user-centered design, such as task analysis, contextual inquiry, prototyping, and usability testing.
- Emotion, Culture, and Design This lecture will cover psychological principles about emotion and culture, and how these principles can be applied in human-centered design.
Standard Course Fee: S$1090.00
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SSG Funding Support |
Course fee payable after SSG funding, if eligible under various schemes |
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Fee BEFORE funding & GST |
Fee AFTER funding & 9% GST |
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Singapore Citizens (SCs) and Permanent Residents (PRs) (Up to 70% funding) |
s$1,000.00 |
S$327.00 |
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Enhanced Training Support for SMEs (ETSS) |
S$127.00 |
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SCs aged ≥ 40 years old |
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• NTU/NIE alumni may utilise their $1,600 Alumni Course Credits. Click here for more information.
Assoc Professor Qiu Lin
Associate Professor, School of Social Sciences
Lin Qiu received his Ph.D. from Northwestern University. His research interests include Social Psychology, Cyberpsychology, and Computational Social Science. He has published papers in Psychological Science, Personality and Social Psychology Bulletin, Journal of Research in Personality, Journal of Cross-Cultural Psychology, Computers in Human Behavior, and Cyberpsychology, Behavior, and Social Networking. He is the Associate Editor of Asian Journal of Social Psychology and Associate Editor of Journal of Computational Social Science. His research interests are in Social Psychology, Media Psychology, Cyberpsychology, Computational Social Science, Human-computer Interaction.
| COURSE TITLE | ACADEMIC UNIT |
| CET133 Work, Stress, and Health | 1 |
| CET134 Religion and Public Health* | 1 |
| CET135 Communicating Complexity Part 1: Tackling communication barriers | 1 |
| CET136 Communicating Complexity Part 2: Data Visualization | 1 |
| CET137 Communicating Complexity Part 3: Communicating for different audiences | 1 |
| CET138 Big Data and Computational Social Science | 1 |
| CET139 Qualitative interviewing | 1 |
| CET140 Applied Research Methods in Social Sciences | 1 |
| CET141 Social Psychology | 1 |
| CET142 Hip-Hop and Islam: A Sociology of Generations Perspective* | 1 |
| CET144 Governing Social Resilience | 1 |
| CET145 Singapore in the International System | 1 |
| CET146 Crisis Diplomacy | 1 |
| CET149 Intergroup processes and social inequality | 1 |
Listed courses are:
- Credit-bearing and stackable to Graduate Certificate in Social Sciences (total 9AUs) and FlexiMasters in Social Sciences (total 15AUs).
- SSG funded and SkillsFuture Credit approved
- *SFC funded only
